Experience
Hubspot Automation Consultant - Contract
Wall Street Prep | Newton, MA (remote)
May 2026 - July 2026
Increased program subscription revenue by six figures through cold email outreach automations in HubSpot.
Monitored and reported email metrics (deliverability, open rates, click rates, etc.) to senior leadership.
Leveraged AI tools to develop Python-based improvements to HubSpot CSV import processes.
Owned the "What's the Big Deal" weekly newsletter production process in HubSpot.
Developed HTML, CSS, and HubL-based dynamic urgency banners to highlight extended enrollment deadlines.
Marketing Automation Developer
Vida Health | San Francisco, CA (remote)
Jan 2026 - Apr 2026
Braze SME in Marketing Operations responsible for re-imaging existing marketing automation programs.
Reduced onboarding drop-off rates by restructuring full-funnel Braze journeys as drip campaigns.
Introduced webhooks within Braze journeys to support outbound calling integration.
Increased appointment attendance rates by rebuilding email reminder series with add-to-calendar buttons.
Successfully configured the Braze sandbox environment for automation testing 3 quarters ahead of plan.
QA’d multiple canvases pre-launch and closed out countless JIRA bug tickets fixing legacy integrations.
Marketing Automation Specialist - Contract
Peloton Interactive | New York, NY (remote)
Sep 2025 - Dec 2025
Drove millions in revenue to e-commerce storefronts as the Peloton Cross Training Series and Peloton IQ were released in October 2025 through the execution of complex, multi-channel, multi-lingual Braze journeys.
Executed high volume, promotional journeys through Black Friday, Cyber Monday, and Christmastime.
Utilized Braze Catalog, Liquid, and configurable HTML & CSS content blocks to manage localized content.
Leveraged GitHub, Postman & Litmus, and JIRA for version control, email testing, and PM respectively.
Marketing Automation Specialist - Contract
Ring | Amazon | Los Angeles, CA (remote)
Jul 2025 - Sep 2025
Optimized B2C, multi-channel Braze journeys through a/b testing and configuration to improve email metrics.
Updated Liquid-based content blocks and Braze journey logic in partnership with senior strategists.
Managed localized content with Contentful and Braze Connected Content APIs.
Marketing Automation Developer - Contract
Neighborly Brands | Waco, TX (remote)
Feb 2025 - Apr 2025
Redesigned & redeveloped a standardized, self-service email module library of HTML & CSS templates and snippets housed in Litmus for faster builds and increased deployments across all of Neighborly's 19 brands.
Launched targeted blast campaigns for local franchise promotions using Braze, improving conversions.
Implemented dynamic email content with Liquid, ensured cross-client rendering with Litmus, and collaborated on creative assets using Illustrator and Photoshop.
B2B CRM Specialist
Tripadvisor | Needham, MA (remote)
Jun 2024 - Feb 2025
Redeveloped & migrated 30+ B2B hotel and restaurant email marketing automations within HubSpot.
Standardized Hubl-based email components in HubSpot Design Manager for scalability and reuse.
Managed localization processes across 21 languages in JIRA and synced localized content to HubDB.
Marketing Technology Specialist
Vibrent Health | Fairfax, VA (remote)
Jun 2023 - Jan 2024
Served as the technical Iterable SME within Marketing Operations, designing and testing new communication initiatives for the NIH All of Us Research Program.
Launched Incentives Management, Refer a Friend, and Pediatrics email programs, driving engagement and streamlining workflows.
Built and optimized campaigns using Iterable, Handlebars, webhooks, data feeds, Postman, MySQL, and JSON payloads to enable automated, data-driven communications.
Email Developer
Fundrise | Washington, DC (remote)
Aug 2021 - Dec 2022
Migrated 40+ B2C marketing automations from legacy systems to Iterable.
Developed HTML/CSS library of templates and snippets in MJML with dark mode and mobile device support.
Coded in Handlebars to render data-intensive financial performance emails.
Email Developer
Covetrus | Portland, ME
Apr 2018 - Feb 2020
Worked with Emarsys (SAP) to launch weekly email blasts, generating millions in storefront revenue.
Self-directed the implementation of MJML with a lean JavaScript stack to streamline campaign production.
Reduced weekly email production effort by 75% - 2 developers over 4 days to 1 developer over 2 days.
Implemented a/b testing strategies and dynamic content requirements to better optimize campaigns.